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Be the face of care: UC Davis Health seeks staff stories for open enrollment

(SACRAMENTO)

The UC Davis Health marketing team is inviting staff and their families who receive care through UC Davis Health to participate as volunteer models in this year’s open enrollment advertising campaign.

A person in green golf attire swings a golf club on a stylized green course with golf bag nearby. Text reads “CalPERS Open Enrollment Sept. 15 – Oct. 10,” “Choose a healthier tomorrow,” and identifies the individual as “Hannah, patient – sports orthopedics,” with UC Davis Health branding.
Hannah is featured in a UC Davis Health campaign focused on open enrollment. Hannah receives care through sports orthopedics services at UC Davis Health.

The campaign will highlight health care stories from patients and aims to feature real experiences that reflect the care provided across the organization. To be eligible, participants must receive primary care with UC Davis Health.

The marketing team is seeking individuals willing to share:

  • Their own primary care experience with UC Davis Health
  • Their family’s experience receiving care

Participation typically includes a short interview and a photo or video shoot. Additional details will be shared with those who express interest.

Selected participants may be featured in advertising materials, including video, print, digital, television and social media placements.

Timing and availability

Participants must be available during the week of June 22; exact dates will be determined. Filming will take place during daylight hours, and each participant should plan to be on set for approximately four hours.

How to participate

Interested individuals should submit the following information by May 22 to marketing@health.ucdavis.edu:

  • Name
  • Email address
  • Best phone number
  • A photo
  • A brief summary of their health care story
  • Any additional details they would like to share

Participants will be required to sign advertising consent forms and obtain supervisor approval to participate.

Thank you for helping showcase the people and stories that define UC Davis Health.

Advertisement examples from 2025

A person stands at a dining table setting plates, with a purple background and home interior elements. Text reads “CalPERS Open Enrollment Sept. 15 – Oct. 10,” “A healthier heart. A brighter future.” and identifies the individual as “Gita, patient – cardiology,” with UC Davis Health branding.
Gita takes part in a UC Davis Health open enrollment campaign highlighting patient experiences. Gita receives cardiology care through UC Davis Health.
A child in a yellow basketball uniform dribbles a basketball on an indoor court with a hoop in the background. Text reads “CalPERS Open Enrollment Sept. 15 – Oct. 10,” “Hope for today. Health for tomorrow.” and identifies the child as “AJ, patient – pediatric cancer,” alongside UC Davis Health branding.
AJ participates in a UC Davis Health open enrollment advertising campaign highlighting patient stories. AJ receives care for pediatric cancer through UC Davis Health.